Your trusted ad network for iGaming growth across Africa

Scale your campaigns with Kadam — the advertising network for growth and stable ROI

Launch campaign
1.3+
billion impressions per day across Africa
40+
active African GEOs
12+
years of AdTech expertise
5+
years of experience in the African market
Launch campaign

The Formula for Sustainable Growth of iGaming Brands

Deep GEO expertise

Deep understanding of how iGaming works in Africa: devices, payments, user behavior, and regulations

Proven iGaming performance

With its traffic volume and quality, Kadam helps brands reach their audience

KPI-first optimization

We buy on CPC/CPM and optimize to FTD/RD/LTV—not clicks—so budgets turn into revenue

Launch your campaign for Africa

Why iGaming brands and media buyers choose Kadam

From strategy to scaling, Kadam gives the tools and support to grow across Africa

Full campaign management
Full campaign management
Kadam's team manages everything from strategy and creatives to optimization, so you can focus on growth
Full campaign management
Full campaign management
Multi-format ecosystem
Multi-format ecosystem
Pops, Push, In-Page, Native, Banners, all in one account. Each format plays a role in your iGaming funnel, helping turn clicks into deposits and users into loyal players
Multi-format ecosystem
Multi-format ecosystem
Retargeting Tool
Retargeting Tool
Re-engage up to 30 % of inactive users through Kadam's re-engagement campaigns
Retargeting Tool
Retargeting Tool
Data-driven optimization
Data-driven optimization
Predictive algorithms analyze user intent and adjust bids automatically for better ROI
Data-driven optimization
Data-driven optimization

Explore the formats that drive real iGaming results

Join Kadam

Scale that drives your growth

Traffic Volume

70% traffic is from direct publishers
Find out which formats work best for your GEO
View the traffic showcase
Ad Format:Popunder
Platform:Mobile
Country:Africa
Traffic Type:All

Find out which formats work best for your GEO

Chat with our manager

Real results across African markets

Kadam helped a global iGaming brand expand in Egypt by focusing on high-intent Android users and premium mobile inventory
Using GEO-specific bidding models and traffic segmentation, the campaign maintained steady conversion flow and achieved strong ROI growth

Key outcomes:

$6,515

Budget

309

first-time deposits (FTDs)

$27,810

Advertiser income

$0.0005

Average CPC

$21.09

Average CPA

324%

(×3.2) maintained with stable daily volume

Reviews

Trusted by industry leaders worldwide

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Yes, we are satisfied with the full-management service. Among African GEOs, EG currently shows the best conversion for us. What we like most about working with African traffic is its scaling potential.

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Working with Kadam has been a genuinely positive experience for us at iGaming AFRIKA. They're reliable, easy to work with, and truly understand what operators and suppliers in this industry need. Kadam delivers what they promise, and they do it professionally. It's been a solid partnership, and we're confident recommending them to anyone looking for a trustworthy advertising network platform in the gaming space.

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Kadam.net is one of the largest advertising networks created in 2012 on the basis of modern technologies and offering comprehensive solutions for any customer task

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Kadam packs a punch as an advertising network platform. From supporting multi-ad formats to an efficient fraud detection system, it's a great option for publishers and advertisers looking to make an impact. A whopping 300 billion monthly ad impressions makes Kadam an industry leader. Also, the fact that it prioritizes CPA target features is a bonus for affiliates.

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10+ billion impressions per day. High quality traffic thanks to the implemented Kaminari bot traffic protection system.

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Kadam is an advertising network where you can definitely earn. A huge volume of traffic, flexible settings, targeting, professional managers, and a simple and convenient personal account are just a small part of the advantages that await you.

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Just as a tree grows stronger with care and attention, Kadam nurtures long-term partnerships with its clients. By offering consistent support, expertise, and personalized guidance, Kadam helps businesses grow.

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When it comes to traffic volume, Kadam is a force to be reckoned with. This advertising network doesn't mess around, collaborating with both direct advertisers and RTB partners to bring in an incredible 37 to 40 billion impressions per day across all of its ad formats.

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Kadam proves to be a reputable push and native ad network that offers an incredible traffic reach and a diverse array of ad formats. Through its high-quality and targeted traffic, advanced targeting parameters, and detailed analytics, Kadam allow advertisers to run effective ad campaigns with fantastic ROI. So, if you're seeking a legit ad platform, Kadam is the solution for you.

Start your iGaming campaign in 3 simple steps

Choose how you want to launch — self-service or full management

Full-management
Self-service

Request a managed setup

Our team analyzes your product, selects optimal GEOs, and prepares a media plan

Approve the strategy

Review suggested creatives, formats, and budgets before launch

Go live — we handle optimization

Kadam's managers run, scale, and report on performance weekly

Request managed campaign

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