{"id":2325,"date":"2026-10-08T08:35:58","date_gmt":"2026-10-08T08:35:58","guid":{"rendered":"https:\/\/www.kadam.net\/blog\/?p=2325"},"modified":"2026-10-08T08:37:04","modified_gmt":"2026-10-08T08:37:04","slug":"adult-targeting-subcategories","status":"publish","type":"post","link":"https:\/\/www.kadam.net\/en\/blog\/advertisers\/adult-targeting-subcategories\/","title":{"rendered":"More Precise Adult Targeting: 40+ Subcategories in Kadam"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">We&#8217;ve expanded Adult targeting options in Kadam! Advertisers now have access to&nbsp;<strong>40+ subcategories<\/strong>, giving them greater control over where their ads appear and how they reach their target audiences.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Instead of targeting the entire Adult category, you can select specific segments such as Mature, Webcams, VR, Cartoons, and more. Kadam&#8217;s ML technology automatically classifies each page in real time, at the moment of an ad request.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What can you do with the new options?<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Flexible targeting:<\/strong>\u00a0Target the entire Adult category, select specific subcategories, or exclude unwanted segments.<\/li>\n\n\n\n<li><strong>Detailed analytics:<\/strong>\u00a0Use the Page Category parameter in Stats to compare impressions, CR, CPA, and CPC across subcategories.<\/li>\n\n\n\n<li><strong>Data-driven optimization:<\/strong>\u00a0Identify the best-performing segments and adjust your campaign settings based on actual results.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to get started<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Open your campaign \u2192 Targeting \u2192 Category \u2192 Adult.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To analyze performance, go to Stats and add the Page Category parameter to your report.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Try the new targeting options in your Kadam account!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discover 40+ Adult targeting subcategories in Kadam. Refine ad placements, analyze performance by page category, and optimize your campaigns.<\/p>\n","protected":false},"author":5,"featured_media":2326,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[2],"tags":[111],"class_list":["post-2325","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertisers","tag-product-updates"],"custom_author":"Kadam","_links":{"self":[{"href":"https:\/\/www.kadam.net\/blog\/wp-json\/wp\/v2\/posts\/2325","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kadam.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kadam.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kadam.net\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kadam.net\/blog\/wp-json\/wp\/v2\/comments?post=2325"}],"version-history":[{"count":2,"href":"https:\/\/www.kadam.net\/blog\/wp-json\/wp\/v2\/posts\/2325\/revisions"}],"predecessor-version":[{"id":2328,"href":"https:\/\/www.kadam.net\/blog\/wp-json\/wp\/v2\/posts\/2325\/revisions\/2328"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kadam.net\/blog\/wp-json\/wp\/v2\/media\/2326"}],"wp:attachment":[{"href":"https:\/\/www.kadam.net\/blog\/wp-json\/wp\/v2\/media?parent=2325"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kadam.net\/blog\/wp-json\/wp\/v2\/categories?post=2325"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kadam.net\/blog\/wp-json\/wp\/v2\/tags?post=2325"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}